Yes, Google Ads can work for almost any business, big or small. However, we only recommend it if we believe it’s the best option for your business and will deliver a strong return on investment. If Google Ads isn’t the right fit, we’ll advise on other advertising channels that may better suit your goals.

Google Ads operates on a pay-per-click (PPC) model, where you only pay when someone clicks your ad. Ads are shown based on keywords relevant to your business, and Google’s algorithm determines the best time and place for your ad to appear based on your targeting and bidding strategy.

The cost of Google Ads varies based on factors like your industry, competition, and ad quality. You set your own budget, which can range from a small daily amount to a larger investment. The more competitive your market, the higher the cost-per-click may be, but we help optimize your campaigns to ensure you get the best return on investment.

PPC (Pay-Per-Click) Google Ads involves paying for ads to appear at the top of search results, providing instant visibility and traffic. SEO (Search Engine Optimization), on the other hand, focuses on optimizing your website content and structure to rank organically in search results over time. Google Ads delivers quicker results, while SEO takes longer but can provide long-term, sustainable traffic.